Joe Rogan once again expressed his disapproval of Dylan Mulvaney, a transgender influencer, by referring to her as “mentally ill” and an “attention whore” following her remarks on the Bud Light boycott. These remarks were made during Thursday’s episode of “The Joe Rogan Experience,” his Spotify podcast, which featured an interview with rapper-actor Ice Cube. Throughout the two-and-a-half-hour conversation, the topic of the Bud Light controversy emerged. Rogan commented on how corporations only pay attention to opinions when there is a successful boycott, citing the significant decline in Bud Light sales since Mulvaney began promoting the beer on her social media accounts on April 1. In response, Ice Cube questioned who was in control of Bud Light and criticized their decision. Rogan attributed their actions to pressure on corporations to adopt “ESG” (environmental, social, and governance) standards, suggesting that Bud Light’s actions demonstrated a disconnect from “regular people.” He specifically criticized the brand’s partnership with Mulvaney, calling her an attention seeker while associating her with a viral video of Kid Rock using an assault rifle to shoot cans of Bud Light. Rogan has been consistently critical of Bud Light and its parent company, Anheuser-Busch, regarding the Mulvaney campaign. In her Instagram video, Mulvaney expressed her feelings of loneliness and claimed that Anheuser-Busch had not been supportive in the aftermath of the failed campaign. Anheuser-Busch responded by stating their commitment to various communities, including the LGBTQ+ community. Rogan also criticized Bud Light’s sponsorship of the Toronto Pride event as “silly,” and he and Ice Cube directed their attention to Target, another retailer facing a boycott for its Pride-themed merchandise. Rogan argued that people are tired of controversial social issues being forced on them, mentioning Target’s alleged decision to move their Pride merchandise to the back of some stores due to threats against employees. Last month, Rogan publicly criticized Bud Light for their partnership with Mulvaney, suggesting that sending a personalized can to someone confused was a poor decision that cost the company billions of dollars. In April, he referred to Mulvaney as an “attention whore” while discussing Bud Light’s attempt to distance itself from its “frat culture.”
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