Billy McFarland, the organizer of the original festival, had planned for it to be held in the Bahamas in 2017. However, the event resulted in a staggering loss of over $26 million (£20 million) when it had to be cancelled due to inadequate accommodation, food, and water. Kendall Jenner and Bella Hadid were among the influencers who helped promote the festival as a luxurious experience, promising lavish accommodations and gourmet meals, with tickets costing thousands of dollars.
Unfortunately, attendees were met with disappointment upon arrival. Instead of the opulent experience they were promised, they found themselves in rain-soaked campsites with emergency tents typically used for disaster relief. Their luggage was tossed into a dark car park, and the supposed gourmet food turned out to be cheese sandwiches in takeaway containers. Many businesses involved in the event were not paid, resulting in significant losses.
McFarland faced legal consequences for his fraudulent actions, pleading guilty to the charges in 2018 and serving jail time. Despite this, after his release in 2019, he is now planning a second iteration of the ill-fated festival. While he has not provided specific details, he mentioned considering locations in the Middle East or South America before ultimately deciding to bring the event “back to the Caribbean.” McFarland stated his aim to hold Fyre Festival 2 at the end of the following year.
In a TikTok and Instagram video, McFarland shared his journey and the inspiration he found during his time in solitary confinement. He claims to have developed a 50-page plan that capitalizes on the continued interest in Fyre Festival, utilizing his ability to bring people together and create extraordinary experiences. He also mentioned hosting pop-up events worldwide and encouraged interested individuals to seize the opportunity to be a part of this venture.
Tickets for the upcoming event are currently available for $499, with prices escalating as more tickets are sold. The yet-to-be-released tickets will range from $799 to $7,999. The website includes a disclaimer acknowledging the potential for changes in the festival’s dates and promising a minimum of four pre-events and pop-ups leading up to FFII.
In addition to this, McFarland has announced plans to create a Broadway musical centered around the Fyre Festival. The initial event, which was co-organized by rapper Ja Rule, was slated to occur on the Exumas islands from April 28-30 and May 5-7. An advertisement for the festival boasted an immersive experience featuring music, art, food, and adventure, claiming to push the boundaries of what was considered possible.
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