Joshua Lewis, a 28-year-old doctor, had always dreamed of proposing to his childhood sweetheart, Heather, in a truly memorable way. So, he enlisted the help of a professional proposal planner to create a magical moment at the historic Fitzrovia Chapel in London.
As they walked down the aisle, their fingers tenderly intertwined, Joshua and Heather were surrounded by the flickering glow of hundreds of candles and fresh red roses. Framed photographs of their journey together adorned the path, showcasing their school days, travels, and daily life. The sound of a violinist playing their favorite love song, “Best Part” by Daniel Caesar, filled the air.
But this enchanting scene was just the beginning. When they reached the altar, Joshua dropped to one knee and asked Heather to marry him. They sealed the moment with a passionate kiss, and their joyous celebration commenced with the popping of champagne corks and the arrival of their teary-eyed friends and family.
Once reserved for the wealthy or extravagant individuals, the trend of hiring proposal planners has now become accessible to the middle class. Companies like The Yes Girls and The Proposers offer their services to create fairy-tale moments like these.
Amanda Brown, the founder of The One Romance, has been organizing proposals for a decade. Her clients include Premier League footballers and royalty, and she has planned thousands of proposals. Prices for her services range from £1,000 to six figures, depending on the desired extravagance.
While most of her clients are men, women also hire proposal planners, particularly during leap years. They often have a clear vision of their ideal proposal and seek Amanda’s expertise in bringing it to life. Maintaining secrecy is paramount, so meetings are conducted in private locations or via fake email addresses and discreet communication platforms.
Amanda and her team have organized proposals in various settings, from a luxury private boat on the Thames to a skydiving adventure. Requests have included unique scenarios like proposing after a zombie horror room escape and gifting an entire house as an engagement surprise. However, simple gestures such as strategically placed balloons, gifts, and love letters are also popular choices.
Despite the challenges, such as unpredictable British weather, Amanda has successfully orchestrated countless proposals, and no one has ever said “no” during her tenure. With a team of six people, her company averages two proposals a week, but they could handle more if desired.
For Joshua, the romance factor was what convinced him to hire a proposal planner. He discovered Amanda’s services on social media and fell in love with the idea of proposing at the Fitzrovia Chapel. Incorporating their loved ones into the proposal made it even more special for him and Heather.
Their proposal last August was an intimate moment in the chapel, with their friends and family waiting outside to celebrate afterward. The couple has since tied the knot and enjoyed a memorable wedding reception in Kent.
While some may argue that spending large amounts of money on a proposal is unnecessary, others, like Luca Quagliani, believe it distinguishes true romantics from the rest. Luca, a banker, proposed to his fiancée, Veli Garnenkova, with a lavish proposal, as he wanted to ensure the moment was perfect and stress-free.
Each couple has their own idea of what makes an unforgettable proposal, whether it’s a grand gesture or a simple, heartfelt moment. The role of a proposal planner is to bring these dreams to life, creating magical memories that will be cherished for a lifetime.
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