Get Ready for the Holidays with Google’s Trending Gift Ideas for 2023
Black Friday is almost here, and that can only mean one thing: the holiday season is just around the corner. As the gifting editor at Yahoo, I absolutely love this time of year. While I enjoy hunting for unique gift ideas online, getting recommendations from friends and family, or even from random TikTok users is just as exciting for me. The best gifts are often the ones that have a cult following, rave reviews, and are trending in Google searches.
Speaking of Google, the search engine has recently unveiled its Holiday 100 List, which comprises the most-searched products over the past 12 months. If you’ve been online at all this past year, you’ll certainly recognize most, if not all, of these hot items, such as the viral Dr. Scholl’s sneakers, the Ninja Creami, and the beloved Lululemon belt bag.
But don’t just take my word for it – Google’s data has certified these finds as the most sought-after gifts for 2023. Let’s take a closer look at some of the top trending gift ideas that have caught my eye.
Dr. Scholl’s Shoes
These popular sneakers went viral on TikTok, with users sharing that they experienced no pain after walking long distances in them. With hundreds of positive reviews from Amazon shoppers, the Dr. Scholl’s sneakers have seen a 5,000% spike in Google searches this year.
Uniqlo
The nylon Crescent bags from Uniqlo have surged in popularity in 2023, largely due to their affordable price tag, water-repellent finish, and unisex design. At only around $20, these bags have become a go-to accessory for many shoppers.
Stanley
2023 has seen a spike in searches for insulated tumblers, with Stanley leading the pack. Their 40-ounce tumbler has seen a quadruple increase in searches over the past year.
LEGO
The 878-piece LEGO kit has become a sought-after item every December, thanks to its customizable features that allow for individual flair in its design.
Ninja
The Ninja Creami has seen a 5,000% growth in interest on Google, offering a versatile and innovative way to create cold treats at home.
Carhartt
Carhartt beanies have topped the search charts, known for their iconic knit design and versatility for everyday wear.
UGG
This year, interest in sheepskin-lined UGG slippers has soared by 900%, available in sizes for men, women, and kids.
Lululemon
The popular Lululemon belt bag has seen a 650% surge in searches, making it a must-have item for those on the go.
Solo Stove
The portable fire pit from Solo Stove has captured shoppers’ attention, with its search interest skyrocketing by 5,000%.
RENPHO
The heated eye massager from RENPHO has become a top pick for relieving stress and for providing relief from dry eye conditions, with nearly 5,000 rave reviews on Amazon.
WORKMAN PUBLISHING
Search interest has doubled for reverse coloring books, offering a unique way to unleash creativity and relaxation.
Gonex
Search interest for compression cubes has reached a record high this year, providing an organized and space-saving solution for packing.
This is just a glimpse into the trending gift ideas according to Google’s data for 2023, headlined by products with a cult following and rave reviews. If you’re ready to get started on your holiday shopping, check out our curated gift guides for everyone on your list, and get ahead with finding the most coveted gifts of the season.
