Alexandra Fine, the CEO of a multimillion-dollar business, often finds herself feeling unsatisfied despite her success. At just 26 years old, Fine co-founded Dame, a sexual wellness brand, with Janet Lieberman, an MIT-trained mechanical engineer. Their goal was to create vibrators that could help bridge the “pleasure gap” between men and women.
Interestingly, Fine never aspired to be an entrepreneur. Her passion was in discussing and addressing issues surrounding sex. She obtained a master’s degree in clinical psychology from Columbia University in 2011, with the intention of becoming a sex therapist. However, after volunteering with organizations like Planned Parenthood and the Red Cross, she realized that simply listening to people’s problems wasn’t enough – she wanted to provide them with tools to improve their sexual experiences.
Now, 10 years later, Dame has raised over $15 million in funding and sold over 1.6 million products, including chic vibrators available at Target. Despite these achievements, Fine, now 35, doesn’t feel successful. She always believes she could be doing more or improving certain aspects of her work.
According to Fine, success is often misunderstood, with many associating it solely with money, control, and power. Throughout her career as an entrepreneur and CEO, she has discovered three significant myths about success that should be disregarded.
The first myth is that successful people work long hours. Fine disagrees with this notion, stating that success at Dame is not determined by the number of hours she puts in but rather by the intention, focus, and attitude she brings to the work. She believes that these factors have a greater impact on success than merely logging in more hours.
The second myth is that successful people wake up before 6 a.m. Fine argues against this idea, citing the diversity of routines among accomplished professionals. While some may adhere to an early morning routine, many others, such as artists and musicians, find their best work happens outside of the traditional 9-to-5 schedule. Success, according to Fine, is not bound by a specific wake-up time but rather by aligning work with one’s most alert and productive hours.
The third myth is that being an entrepreneur requires only one breakthrough idea. Fine emphasizes the importance of scalability, marketing, and having backup plans for long-term success. She acknowledges that entrepreneurship can be challenging and intense, with its fair share of highs and lows. However, she believes that trying entrepreneurship at least once provides valuable learning experiences, even if it ultimately reveals what one doesn’t want from their career.
In conclusion, Fine’s insights challenge conventional ideas of success. By focusing on intention, attitude, and alignment with personal productivity patterns, individuals can redefine success on their own terms. And while entrepreneurship may come with its difficulties, it offers unique opportunities for growth and self-discovery.
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