As summer slowly transitions into fall, it’s clear that pumpkin spice season is already in full swing. Starbucks’ popular pumpkin spice lattes have made a comeback on menus worldwide since August 24th. Even with some areas experiencing a September heat wave, drugstore shelves are already stocked with decorative gourds and other autumn-themed delights.
To celebrate this flavorful time of year, the team at Google Trends has analyzed the most uniquely searched pumpkin spice foods in each state, including the District of Columbia. They have created a fascinating map to showcase these findings.
Surprisingly, the people of Arizona seem to be intrigued by pumpkin spice Spam, while those in California are searching for pumpkin spice Red Vines.
The Google Trends team has also discovered some common categories of searches across multiple states, such as cereal. Pumpkin spice Cheerios have emerged as the top choice in five states, while pumpkin spice Special K dominates Washington, D.C.
Google’s “uniquely searched” data refers to food items with the phrase “pumpkin spice” that have generated a higher volume of searches in a particular state compared to the rest of the country in 2023 thus far.
Not surprisingly, most states’ top unique searches are in the baked goods category. Pumpkin spice donuts and various pumpkin spice cakes have garnered significant interest in places like Texas, New Mexico, and Tennessee. Fall has a way of inspiring people to stay home and indulge in delicious, aromatic baking.
Now, if you’ll excuse us, we’re off to explore a “pumpkin spice tacos” recipe to see if the people of Minnesota have discovered something truly remarkable.
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