A cutting-edge delivery robot named Neubi is currently undergoing a trial run on the streets of eastern Seoul, South Korea. This innovative project is a collaboration between global convenience store giant 7-Eleven and Neubility, a promising startup from South Korea. The trial will span from the present date and proceed until October, with two designated locations, one close to Konkuk University in eastern Seoul and another in southern Seoul.
Customers at the Konkuk University location will have the opportunity to order food or products from approximately 10 nearby restaurants and shops, which will be delivered straight to the convenience store. The cost for this exceptional service will be a mere 78 cents as a delivery fee. Similarly, individuals shopping at the southern Seoul store will be able to order items from the 7-Eleven store itself through a dedicated mobile app, with the same convenient delivery rate of 78 cents.
To ensure seamless operations, the robots are equipped with state-of-the-art self-driving systems and advanced sensors, allowing them to navigate urban environments and overcome obstacles, regardless of weather conditions. When the robot reaches its destination, customers will receive an automatic mobile message prompting them to pick up their orders.
A total of eight robots, referred to as Neubies, have been assigned for this task, with five located in eastern Seoul and three in southern Seoul. Notably, Neubility, the startup responsible for these remarkable robots, was founded in 2017 and has attracted a remarkable $23 million in investments, primarily from Samsung affiliates, including Samsung Electronics.
7-Eleven has previously conducted pilot runs for robotic delivery systems in 2021 and 2022, as well as a drone delivery service last year. While the technology for robotic deliveries is already viable, there are various regulatory challenges that need to be addressed before full-scale implementation. According to Professor Kim Pil-soo, an automotive expert from Daelim University, these hurdles are currently hindering the commercial launch of delivery robots. Nevertheless, he believes that in the not-so-distant future, robotic delivery services will become mainstream and overcome these obstacles, revolutionizing the industry.
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