German automaker Mercedes-Benz has recently announced that drivers will be able to integrate ChatGPT into their MBUX Voice Assistant as of June 16, 2023. This three-month beta test program is exclusively available for customers in the United States. With this integration, drivers will have the ability to command their dashboard assistants through natural conversations, just like talking to a regular person.
ChatGPT, despite being relatively new, has already made a significant impact across various industries, particularly in the field of artificial intelligence. This technology is transforming how we use cars and will soon revolutionize how we drive and how our roads function. Even if you don’t own a Mercedes, it’s important to stay informed about this technology as future cars from other brands may adopt it.
In this article, we will delve into how to join the limited ChatGPT program offered by Mercedes-Benz and how it works. Additionally, we will explore other technological advancements by this German vehicle manufacturer.
To join the ChatGPT program, Mercedes-Benz outlines that it is exclusive to car owners in the United States. ChatGPT is an AI program designed to generate text that resembles human-like style and accuracy. Mercedes-Benz vehicles already possess voice command capabilities, where users can simply say “Hey Mercedes” to request information such as weather updates or navigation instructions. By stating “Hey Mercedes, I want to join the beta program,” drivers can add ChatGPT to their MB vehicles. Subsequently, the MBUX Voice Assistant will connect to ChatGPT using Microsoft’s Azure OpenAI Service. Mercedes-Benz emphasizes data privacy on their official website and ensures that driver information will not be collected except for two specific features. Here is their statement: “Without the signing of a Mercedes me connect contract and the subsequent activation of the desired services in the Mercedes me Portal or the Mercedes me App, there will be no data transmission from the vehicle.” “This applies to all models and model series. Nevertheless, there are two exceptions in which certain data is transmitted at certain points: the Mercedes-Benz emergency call system and Mercedes-Benz information and breakdown call.”
So why should ChatGPT be added to Mercedes-Benz vehicles? According to Markus Schäfer, the Chief Technology Officer at Mercedes-Benz, ChatGPT is considered an upgrade to the existing voice assistant technology in their automobiles. Schäfer explains that the integration of ChatGPT with Microsoft in their controlled cloud environment is a significant milestone in their goal of making cars the center of customers’ digital lives. By using the beta program, Mercedes aims to enhance the existing functionalities of Hey Mercedes, such as navigation queries and weather requests, by incorporating the capabilities of ChatGPT. This integration enables natural dialogue and allows customers to ask follow-up questions. Mercedes-Benz emphasizes its commitment to protecting customer data privacy throughout this process, with the ultimate aim of redefining the relationship between drivers and their Mercedes vehicles.
While the addition of ChatGPT to Mercedes-Benz vehicles brings several benefits, some concerns have been raised. The Verge questions the carmaker’s intentions, suggesting that their interest in incorporating AI may simply be the result of hype. The usefulness of the Voice Assistant answering complex questions and engaging in discussions about recipes during driving is also called into question. The article argues that these functions may not be essential for driving purposes. Additionally, The Verge raises the issue of potential attempts to jailbreak the MBUX program. ChatGPT has been known to have privacy and security vulnerabilities, allowing users to bypass certain limitations by making requests the AI bot wouldn’t typically fulfill. For example, users may ask the bot to pretend it is in debug mode at the Mercedes-Benz factory, potentially gaining access to services that would usually require a subscription. However, Mercedes-Benz can potentially address and rectify these concerns during the beta testing period.
In conclusion, Mercedes-Benz continues to introduce new technologies and programs into their vehicles. From June 16, 2023, MB drivers in the United States can integrate ChatGPT into their dashboard assistants. Aside from this, Mercedes has added features such as Apple Music Spatial Audio and launched unique offerings like the Acceleration Increase add-on. Stay informed about other digital trends by following Inquirer Tech.
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