Usher had expressed his excitement about being invited to perform during the Super Bowl halftime show, acknowledging that it would be foolish to turn down such an opportunity. And now, it has been officially announced that Usher Bowl will be the headline act for the next championship game in Las Vegas on Feb. 11, as reported by CBS Sports. Usher stated, “It’s an absolute honor to finally have the chance to check off a Super Bowl performance from my bucket list. I cannot wait to deliver a show unlike anything my fans have ever seen before.”
The decision to choose Usher as the halftime headliner was made by Jay-Z, whose Roc Nation serves as the executive producer of the NFL’s marquee event. Jay-Z described Usher as “the epitome of an artist and entertainer,” highlighting his choreography along with his vocal talents. It’s worth noting that Jay-Z’s previous Super Bowl productions received critical acclaim, according to the Hollywood Reporter. Jay-Z previously won an Emmy for the 2022 hip-hop extravaganza featuring Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, 50 Cent, and Kendrick Lamar. Rihanna is also nominated for five Emmys for her involvement in this year’s show, while Jay-Z has secured two nominations.
Usher is no stranger to performing on the grand stage, having appeared in the 2011 halftime show headlined by the Black Eyed Peas. Furthermore, Usher’s travel time will be minimal since he has had a Las Vegas residency since 2021. The Super Bowl will take place at Allegiant Stadium, marking Las Vegas’ first time hosting the event. The fact that many of Usher’s biggest hits were collaborations, such as those with Alicia Keys and will.i.am., has sparked speculation, as Billboard has mentioned, as to who might join him on stage during the performance. (Read more Usher stories.)
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