Drake shocked fans with a surprise drop of a new album trailer for Scary Hours 3 just hours after releasing the music video for First Person Shooter with J. Cole. On his Instagram, the 37-year-old Canadian rapper debuted the trailer that begins with an aerial shot of a car driving down a quiet street and ends with a powerful and foreboding orchestral score setting the tone. In the background, Drake speaks about his confidence in his last body of work, For All the Dogs, as he prepares to release his new project. He emphasizes the themes of confidence, pride, and creative freedom while expressing his vision for the album. Notably, he claims that the tracks on Scary Hours 3 were written “in the last five days” from his announcement, despite not having a single verse written just prior to his previous album’s release.
The surprise news of Scary Hours 3 releasing tonight soon spread, igniting fans’ excitement and generating a flood of comments on Instagram. Drake and J. Cole’s new music video, ‘First Person Shooter’, where they competed against each other through chess, table tennis, and basketball also helped build anticipation for the album release.
This announcement also came after the news of their joint 22-date ‘It’s All a Blur Tour – Big As the What?’ which launches on January 18 at Ball Arena in Denver, CO. Drake and J. Cole’s image and music proved to still be a sight to behold with their recent dramatic release of Scary Hours 3.