When the realms of beauty and artistry intertwine, extraordinary wonders unfold. SM Beauty proudly presents ‘The Best of K-Beauty,’ a captivating experience that seamlessly merges the enchanting world of Korean beauty products. The grand launch took place on September 20 at the iconic SM Mall of Asia Main Atrium, captivating content creators, influencers, and esteemed members of the media.
Prepare to be immersed in an exquisite blend of games, freebies, and the infectious energy of KPop, transporting you to the realm of your favorite Korean drama. Post the grand launch, ‘The Best of K-Beauty’ opens its doors to the public, offering a plethora of activities to indulge in. Experience the thrill of Grab and Glow, where shoppers can win coveted Korean beauty products from a delightful claw machine. Capture your own romantic gazebo moment, perfect for recreating scenes from your beloved Korean dramas.
As an essential part of this extraordinary K-Beauty event, SM Beauty provides an exclusive opportunity for customers to visit the Skin Lab. Witness the magic unfold as you unravel the mysteries of your skin and uncover your personalized K-beauty routine, all with a simple selfie snap. Additionally, shopping at any SM Beauty store from September 19 to October 20, 2023, gives you a chance to win an exquisite trip to Korea.
Discover an unparalleled array of participating brands such as W.dressroom, Clio, Round Lab, Beauty of Joseon, Barenbliss, Some by Mi, Cosrx, Deoproce, Laneige, Innisfree, Peripera, Banila Co, Kaine, AHC, Hada Labo, QuickFX, and more. Visit your nearest SM Beauty Store between September 19 to October 30 and unlock exciting discounts on a wide range of top-notch K-beauty products.
Mark your calendars and make your way to “The Best of K-Beauty” located at the prestigious SM Mall of Asia Main Atrium, where beauty meets perfection, until September 24. Embrace the opportunity to manifest the best version of yourself, enveloped in sheer beauty. ADVT.
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