Cadbury has made an exciting announcement for its fans in the UK. The much-loved Chocolate Coins, which had been discontinued for nearly a decade, will be returning to shelves just in time for Christmas. These thick discs of smooth milk chocolate, individually wrapped in shiny gold packaging, are set to spread Christmas cheer as the perfect stocking filler. The production of these delicious treats had been halted in 2014, to the dismay of many fans who claimed it ruined their Christmases. However, Cadbury has listened to the demand and decided to make a comeback.
In an unexpected move, Cadbury took to Twitter back in 2014 to inform fans that Chocolate Coins were going out of production. This announcement was met with disappointment and frustration from loyal consumers who took to the platform to express their disapproval. Some even started petitions, urging Cadbury to bring back the beloved treat. The company defended its decision by stating that the coins were not profitable, partly due to their inability to market them in their iconic “Cadbury purple” color. Additionally, customers had turned to cheaper alternatives from supermarkets, which led to a decline in sales.
However, the good news is that from September, the eagerly awaited Chocolate Coins will be available once again in supermarkets across the country. They can be purchased in either a 70g festive net for £1.99 or a 230g decorative gift tin for £6.99. It is worth noting that prices may vary depending on the retailer, so it’s advisable to check before making a purchase.
Katie Hill, the junior brand manager for Cadbury, expressed her excitement about the return of this popular holiday treasure, which holds a special place in the hearts of many. She mentioned how Cadbury had broken hearts across the nation in 2014 when they discontinued Chocolate Coins and emphasized the joy and nostalgia associated with the product.
Sarah Foden, the archivist for Cadbury, added that the timeless charm of Chocolate Coins captures the joy and excitement of Christmas. The tradition of chocolate coins as a festive treat can be traced back to Saint Nicholas in Turkey, who used to secretly give his money to children. The story goes that Saint Nicholas dropped his purse down a chimney, and it landed in a little girl’s stockings that were hanging up to dry, thus starting the tradition.
It’s worth mentioning that Cadbury recently faced backlash for discontinuing another fan favorite, the individual Dairy Milk Treatsize Buttons. This decision left some UK customers devastated, including a parent whose autistic son relied on these chocolates.
Denial of responsibility! VigourTimes is an automatic aggregator of Global media. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, and all materials to their authors. For any complaint, please reach us at – [email protected]. We will take necessary action within 24 hours.
