Volvo introduces cost-effective EX30 electric SUV to rival Tesla.

Volvo has launched its EX30 fully-electric small SUV, which offers two battery options and a starting price of approximately $38,500. This move is part of the car industry’s competition with Tesla to make EVs more affordable. The EX30 is the smallest SUV provided by Sweden’s leading manufacturer and follows the unveiling of the larger electric EX90 in November. During the car’s launch event in Milan, Italy, CEO Jim Rowan stated, “It’s a small SUV doing Volvo things.” The entry price of the EX30 is lower than $42,000, which is the cost of Tesla’s cheapest vehicle, the Model 3. Volvo aims to sell only EVs by 2030 and for half of its sales volumes to be EVs by mid-decade. The EX30 is an extensive business opportunity for the company. Customers ordering the car today can expect it to be delivered early in 2024. The car will be produced in Geely’s Zhangjiakou plant in China. The company will offer two batteries: a 51 KWh LFP battery that is less resource-intensive and offers a range of up to 213 miles, and a 69 KWh NMC battery that has an extended range of up to 300 miles. Volvo’s EV is priced lower than those from other automakers, with its entry price being comparable to that of the EV version of Jeep’s Avenger small SUV.

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