The cinema chain has announced that Taylor Swift’s concert film, “The Eras Tour,” is set to dominate the box office over the weekend. Following a record-breaking opening week of pre-sales for the concert, the film was released on Friday. This film, recorded during the US leg of Swift’s Eras Tour, showcases songs from her entire career.
CEO Tim Richards of Vue International expressed his excitement, stating: “Taylor Swift’s The Eras Tour ranked number one at the UK and Ireland box office, as well as in Germany, Italy, and the Netherlands. It shattered the previous Event Cinema pre-sales record by an impressive margin of over £1 million.”
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