LA for All, an annual weeklong campaign in solidarity against hate and discrimination in the city of Los Angeles, begins on Monday.
“We are proud to be a city that embraces everyone, that doesn’t tolerate hate, and I want to wish everyone a happy LA for All Week,” said Mayor Karen Bass, endorsing the campaign.
In addition to Bass, the Civil and Human Rights + Equity Department, also known as LA Civil Rights, will hold an LA for All Day celebration at City Hall on Thursday. A variety of city structures, including the Hollywood Bowl, City Hall, and Los Angeles International Airport, will be illuminated in the campaign’s vibrant colors.
“When I became mayor, I called on every Angeleno to unite and move Los Angeles forward,” Bass stated. “Our LA Civil Rights Department continues to do this important work by providing resources to combat injustice and confront hatred in our city.”
The week-long celebration will include City Council’s proclamation of LA for All Week, World Peace Day festivities at the city’s Peace and Healing Centers, an #LAforAll lighting ceremony on the steps of City Hall, and a day of service dedicated to former Councilman Tom LaBonge.
Capri Maddox, Executive Director of LA Civil Rights, stated that the department has been working to combat hate and discrimination in the city since the campaign’s launch in 2020. The campaign’s goal is to bring together city and community leaders to celebrate the strength of diversity and forge connections across cultures and communities.
“In our second year, when we introduced LA for All, we made sure everyone understood that hate has no place in Los Angeles and that we were creating an inclusive L.A. for everyone,” Maddox said in a statement. “As hate crimes continue to rise, marginalized communities are under attack, and neighborhoods require support, we are committed to shaping a more just and equitable Los Angeles.”
In June, the Los Angeles Police Department reported a 15% increase in hate crimes in the city in 2022. The department attributed this rise to expanded outreach efforts to inform and encourage vulnerable communities to report such crimes.
The department’s analysis revealed a total of 701 hate crimes and hate incidents in 2022, compared to 610 in 2021. Of these, 90 were anti-Hispanic hate crimes, a decrease of 12% from 2021; 180 were anti-Black hate crimes, an increase of 36%; and 33 were anti-Asian hate crimes, representing a 371% increase from the seven reported in 2019 before the pandemic.
In response to the surge in hate crimes, the LAPD is considering establishing a dedicated landline to expedite officer responses to such crimes and creating a hate crime database to consolidate data.
According to LA Civil Rights, the campaign has expanded to include 21 languages and has been featured on over 5,000 ad spaces throughout Greater Los Angeles, including trains, buses, city parks, libraries, and hundreds of local businesses. The campaign received an advertising award from the American Advertising Awards last year.
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