Elon Musk, the owner of Twitter, recently announced that tweets will now be referred to as “X’s,” marking another change for the popular social media platform.
Musk responded to a user’s tweet asking about the new name for tweets, saying, “x’s.”
Musk’s response came after he revealed the rebranding of Twitter on Sunday. He changed his profile avatar to an X logo and shared promotional content featuring the new logo, which replaces the well-known bird outline.
“[S]oon we shall bid adieu to the twitter brand and, gradually, all the birds,” Musk tweeted on Sunday.
The X logo has also started to appear on the desktop version of the platform, while the old bird logo still remains on the mobile version.
Twitter CEO Linda Yaccarino stated in a series of tweets that the new logo symbolizes “the future state of unlimited interactivity—centered in audio, video, messaging, payments/banking—creating a global marketplace for ideas, goods, services, and opportunities.”
“There’s absolutely no limit to this transformation. X will be the platform that can deliver, well … everything,” Yaccarino said in a tweet. “@elonmusk and I are looking forward to working with our teams and every single one of our partners to bring X to the world.”
Since its acquisition by Musk in October of the previous year, Twitter has implemented several unpopular changes, including restrictions on the number of direct messages users can send and the number of tweets they can see.
Meanwhile, tech giant Meta has also entered the microblogging industry by launching its text-based conversation social media platform, Threads, last month.
Initially seen as a competitor to Twitter with 100 million downloads in its first week, Threads has since experienced a decline in engagement. Now, both Meta and Twitter face a new challenge from TikTok, a Chinese-owned social media video app, which has introduced a new text feature.
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