Drue Sanders, owner of Drue Sanders Custom Jewelry in Albany, is a perfect example of how following your passion can lead to a successful business venture. Inclined towards creativity since childhood, Sanders’ parents encouraged her to pursue art, but with a practical perspective of making it financially profitable. Driven by a desire to succeed in both her passions, she founded her business almost 46 years ago to create custom jewelry tailored to her clients’ unique preferences.
Despite her many achievements and numerous awards, Sanders humbly dedicates herself to her craft. Her love for jewelry designing allows her to express creativity every day while satisfying her clients’ needs with her custom pieces. From sculptors to art pieces for local dignitaries, political figures, and state-recognized individuals, her creativity is acknowledged and accepted in the region.
While pandemic posed challenges for her business, it also fostered stronger relationships with loyal customers. Though Sanders politely declined a prepayment offer from a sincere client, she was touched by their gesture. She is determined to persevere and adapt to the changes to make her business thrive in the long run.
Drue Sanders exemplifies the idea that pursuing one’s passion can lead to a fulfilling and successful career. Her advice to aspiring entrepreneurs is to be confident in oneself and the business while doing thorough research to ensure profitability. With her love for art and her entrepreneurial spirit, Sanders proves that being a “starving artist” need not be a reality.
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