In a recent episode of her podcast, “The Megyn Kelly Show,” Megyn Kelly discussed the negative financial impact of what she referred to as “wokeness” on The Walt Disney Company. According to Kelly, Disney has lost nearly $1 billion at the box office due to the failure of films like “Lightyear,” “The Little Mermaid,” and “Elemental.” This information was sourced from a YouTube report that analyzed the financial performance of Disney’s last eight feature films, many of which included “woke” characters.
Kelly emphasized that the audience is not accepting this type of content and expressed that they do not want it. She highlighted the fact that Disney, Netflix, and Warner Bros. Discovery have all experienced the departure of their heads of diversity. Disney’s chief diversity officer, Latondra Newton, left her position in late June after the company faced backlash for introducing LGBTQ+ and minority characters into its animated series and films.
Additionally, Disney made other changes, such as altering Minnie Mouse’s wardrobe from a red and white polka-dot dress to a blue pantsuit. Vernā Myers, Netflix’s head of inclusion, also stepped down recently, although the position is expected to be filled again. Warner Bros. Discovery reportedly fired Karen Horne, the vice president for diversity, equity, and inclusion in North America.
Kelly stated that media and tech companies are eliminating their heads of diversity, viewing the role as unnecessary and merely a performative show of “wokeness.” She regarded this approach as a failure and expressed hope that Disney would learn from it.
The analysis provided by Kelly was based on data from a YouTube commentator known as “Valliant Renegade,” who specializes in analyzing the intersection of show business and finance. The commentator claimed that Disney’s recent studio releases, including films like “Lightyear,” “The Little Mermaid,” “Elemental,” and “Strange World,” failed to recoup their production, marketing, and advertising costs with box office earnings.
For example, “Lightyear,” a spinoff of Pixar’s “Toy Story” series, featured an LGBTQ character and earned $226.4 million globally but had a production cost of $200 million. In the case of the live-action remake of “The Little Mermaid,” controversy arose when an African American actress, Halle Bailey, was cast as the lead character Ariel. Despite earning $525 million at the box office, the film cost $250 million to produce. “Strange World,” an animated film that included a gay teen romance storyline, only generated $28 million globally and was estimated to have lost around $150 million.
It is important to note that the information provided in this article is based on the opinions and analysis of Megyn Kelly, as well as the YouTube commentator “Valliant Renegade.” The Post sought comments from Disney, Netflix, and Warner Bros. Discovery, but there has been no response as of now. The impact of “wokeness” on box office earnings and the decision to eliminate diversity positions in these companies remains a topic of debate and discussion.
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