The prestigious Ayala Museum provided the perfect venue for the celebration where guests were first transported to Italy via a delightful indoor garden installation then ushered to view a great Philippine masterpiece.
It was an extraordinary anniversary celebration, one that only an iconic global brand could execute flawlessly. SMEG, the renowned Italian brand, commemorated sixteen successful years in the Philippines by transforming the halls of The Ayala Museum into a lush Italian garden. The artful installation playfully adorned with SMEG appliances resembled the Emilia Romagna region. As guests entered the venue, they were instantly transported to the garden installation called “A Garden of Kitchen Delights by SMEG.” Lemon trees, flowers, and verdant greens brought the installation to life, accentuated by colorful SMEG appliances displayed as functional works of art. The meticulous planning and attention to detail showcased the brand’s commitment to exceptional design and quality.
From the captivating garden tour, guests were then led to an exclusive preview of Juan Luna’s long-lost artwork, “Hymen, oh Hyménée.” Remarkably, the flowers featured in the SMEG indoor garden were inspired by those depicted in Luna’s masterpiece, creating a seamless transition from the garden installation to “Hymen, oh Hyménée.” The Ayala Museum, known for being one of the country’s premier private museums, and Juan Luna’s intriguing masterpiece were the perfect complements to celebrate this milestone for SMEG, a brand deeply rooted in Italian art and design excellence. Mondo Cucina Inc. (MCI), the company behind SMEG in the Philippines, shares the same passion for excellence and outstanding customer service.
The guest list for the night exemplified SMEG’s success in the local market, with notable attendees such as the Italian ambassador to the Philippines, His Excellency Marco Clemente, and SMEG Export Director for Asia Matteo Lupi. Business leaders from the Italian Chamber of Commerce in the Philippines, as well as figures from the country’s property development, design, and architecture industries, were also present to celebrate with MCI and SMEG. For the past sixteen years, SMEG has transformed the Philippine skyline through partnerships with premier developers, resulting in close to 50 buildings and 10,000 condominiums across Metro Manila, Cebu, and Davao, all equipped with SMEG kitchens.
To express their gratitude to their partners for making sixteen successful years possible, SMEG and MCI treated their guests to an unforgettable celebration. Throughout the night, guests enjoyed unlimited drinks from the Botanist and Rémy Martin, showcasing a selection of SMEG products. Delectable cuisine and wines from Northern Italy were served, along with decadent desserts from The Daily Knead, while the renowned Manila Philharmonic Orchestra provided a serenading backdrop.
“Mondo Cucina’s mission is to bring joy through excellence,” shared Ton Concepcion, MCI’s founder and owner. “We believe that this joy can be achieved by seamlessly handling all our customers’ needs—from shopping for kitchen appliances to delivery, installation, and after-sales service. They only have to talk to us. That is how we bring joy.”
The 16th-anniversary celebration reaffirms SMEG and MCI’s deep gratitude to their partners and their commitment to continue the tradition of excellence. Their aim is to enhance the lives of their customers through world-famous premium appliances that double as functional pieces of art. “I’m truly grateful for the strong partnerships SMEG and Mondo Cucina have built throughout these years. But it doesn’t end there; we remain even more inspired and committed to providing the best to our customers and partners,” concluded Concepcion.
To learn more about SMEG Philippines, visit https://smegphilippines.com/ and follow their social media accounts on Facebook and Instagram.
Denial of responsibility! Vigour Times is an automatic aggregator of Global media. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, and all materials to their authors. For any complaint, please reach us at – [email protected]. We will take necessary action within 24 hours.
