Brace yourselves for some alarming news about climate change and its impact on the brewing industry. A recent study published in Nature Communications has revealed that hops production in Europe is declining in both quality and quantity. This decline will inevitably affect the taste and cost of beer within the next 25 years. According …
The beer is flowing and millions of people are descending on the Bavarian capital to celebrate the official opening of Oktoberfest. Mayor Dieter Reiter inserted the tap in the first keg at noon on Saturday, marking the start of the 18-day festivities. In a traditional cry of “O’zapft is!” which means “It’s tapped!” in …
Good morning, Quartz readers! Here’s what you need to know US autoworkers have gone on strike, affecting America’s “Big Three” carmakers—GM, Ford, and Stellantis. Hollywood writers and studios are set to restart talks next week after a 20-week strike that has halted showbiz. President Joe Biden’s son, Hunter Biden, has been indicted on federal gun …
Duking it out? Unveiling the Competitive Side of Kate Middleton In a surprising revelation, it appears that Kate Middleton, at the age of 41, is no stranger to the game of beer pong. According to Mike Tindall, a member of the royal family and married to Zara, Princess Anne’s daughter, Middleton is not only skilled …
Conservatives are once again stirring up unnecessary panic surrounding beer. Following a summer of Bud Light boycotts, some on the right are now fearmongering about President Joe Biden endorsing a two-beer-a-week limit for Americans. However, during a press briefing in Washington, White House press secretary Karine Jean-Pierre was caught off guard by Fox News’ Peter …
Modelo Especial, the rising star in the world of beers, continues to outpace Bud Light in sales. Despite Bud Light’s ill-fated association with trans influencer Dylan Mulvaney, the latest data reveals that Modelo has widened its lead over Bud Light in year-to-date sales. Bump Williams Consulting and NielsonIQ report that Modelo now accounts for 8.4% …
Kid Rock, the acclaimed rocker-rapper, has seemingly made amends with Bud Light despite his previous demonstration of destroying the beer with an assault rifle in response to a controversial social media post. TMZ captured the artist enjoying a can of Bud Light at a Colt Ford concert in Nashville, marking a change from his previous …
Carlsberg is facing a challenging situation in Russia as its brewery has been seized by the Kremlin. The Danish drinks giant has lost contact with its employees in the country following the seizure. Cees ‘t Hart, Carlsberg’s CEO, expressed shock at Russia’s decision to take control of its subsidiary, Baltika Breweries, last month. Despite striking …
In a surprising move, Sen. Ted Cruz (R-Texas) launched a scathing criticism against Anheuser-Busch InBev, the parent company of Bud Light, accusing them of “marketing beer to children”. This comes despite the fact that back in 2019, Cruz involved his own pre-teen daughter in naming an IPA from the beer giant. Cruz, known for his …
Bud Light’s sales have continued to plummet in the aftermath of the Dylan Mulvaney controversy, while its competitors are seizing the opportunity to gain market share, according to the latest data. During the week ending July 29, sales of the Anheuser-Busch brand dropped by 25.9%, marking a continued decline since the ill-fated collaboration with the …