Modelo Especial extends sales lead over Bud Light following the Dylan Mulvaney controversy
Modelo Especial, the rising star in the world of beers, continues to outpace Bud Light in sales. Despite Bud Light’s ill-fated association with trans influencer Dylan Mulvaney, the latest data reveals that Modelo has widened its lead over Bud Light in year-to-date sales. Bump Williams Consulting and NielsonIQ report that Modelo now accounts for 8.4% …