The fashion landscape has undergone a significant transformation since the pandemic. However, with a new season upon us, two fashion insiders are here to discuss the current trends, what’s in demand, and why comfort remains essential.
Rachel Kelly, the Brown Thomas Arnotts Womenswear Contemporary, Denim, and Active Buyer, shares that women are tired of solely relying on comfortable activewear. There has been a noticeable shift away from activewear as a whole, with a desire to dress up and experiment with fashion once again. Lycra, although comfortable, can feel monotonous and lacking joy.
As we enter Autumn/Winter 2023, it feels like a tipping point in fashion. We have adapted to the changes brought about by Covid-19, such as flexible working and the blurred line between workwear and everyday clothing. Additionally, the pandemic has led many to reconsider their footwear choices, possibly abandoning high heels altogether.
Furthermore, it’s time to bid farewell to the athleisure uniform and rediscover the fun in dressing. People are seeking excitement in their wardrobe choices and are pushing the boundaries, embracing new trends. The Irish shopper, who traditionally lagged behind in adopting trends, has become more daring and is eager to embrace the latest fashion.
Denim preferences have also evolved significantly. Straight-leg and slim bootcut jeans are currently the top-selling styles at Arnotts. The Irish customer, once known for playing it safe, has become more adventurous, adding excitement to the fashion scene.
Tailoring is another prominent trend for the upcoming season. However, it is now being worn in a more accessible way compared to the conservative uniform often associated with corporate wear. People are mixing casual and tailored pieces, blurring the boundaries between office wear and everyday attire.
Quiet luxury, inspired by shows like Succession, will continue to influence fashion. This trend celebrates elegance, simplicity, and features muted tones, luxurious fabrics like silk, wool, and cashmere.
The color of the season is red, as showcased in the Autumn/Winter 2023 collection at Arnotts.
Overall, the most important trend is called “Real Talk” at Arnotts. It emphasizes combining comfortable everyday pieces with elevated elements. This means pairing tailored trousers with a T-shirt, a silk blouse with jeans, or dresses with trainers. The focus is on achieving a high-low mix, where comfort remains a priority.
People are now shopping smarter, focusing on building a versatile wardrobe rather than buying one-off pieces. The aim is to create a cohesive collection of staple items that can be mixed and matched effortlessly.
Sarah Rickard, stylist and owner of the online boutique styledby.ie, agrees with Rachel’s observations. Her clients, mostly women in their 30s, 40s, and 50s, have also moved past athleisure and sweatpants. They now seek comfort in different styles and variations of trousers and skirts. The nostalgia of revisiting certain looks from the past has fueled their desire to explore new fashion choices.
The uncertainty brought by the pandemic has dissipated, and people are ready to express their personalities through their clothing once again. They are embracing styles that may have initially intimidated them, finding a newfound confidence and a sense of their younger selves.
In conclusion, the pandemic has prompted a significant shift in fashion, leading us to reevaluate our wardrobe choices. It’s time to break away from the monotony of activewear and explore new trends with a focus on comfort. The Irish shopper is becoming more adventurous, and Autumn/Winter 2023 promises to be a season of boundary-pushing fashion. By combining everyday pieces with elevated elements, we can create versatile wardrobes that reflect our individuality and effortlessly transition from work to leisure.
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