CMA Weighs Probe of Whirlpool’s Merger with Turkey’s Arcelik
- Istanbul-based Arcelik: One of Europe’s Largest Household Appliance Sellers
- Concerns over Higher Prices and Lower-Quality Products
Britain’s competition regulator is considering a probe into the proposed merger between Istanbul-based Arcelik, one of Europe’s largest household appliance sellers, and part of Whirlpool.
The Competition and Markets Authority (CMA) has expressed concerns that this deal may result in higher prices and lower-quality products for consumers. If Arcelik fails to address these concerns, the CMA will initiate a comprehensive investigation into the merger.
Concern: The CMA said Arcelik’s planned acquisition of Whirlpool’s European home appliances business might lead to higher prices and lower-quality products for consumers
Arcelik, owned by Koç Holding, is popular among UK customers with its Beko brand. In January, Arcelik’s subsidiary, Ardutch, agreed to merge with Whirlpool’s European operations, creating a new independent company.
Under the terms of the deal, Arcelik will have a 75% stake in the joint venture, with Whirlpool retaining the remaining 25%. The merger is expected to generate over €200 million in cost synergies.
The combined company
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